Projects at Lefty Ventures
As a cofounder I was responsible for every design aspect of our and clients' bootstrapped products, conducing the whole process: from discovery, concept design, prototyping, usability evaluation, handoff and product management. I used a design-driven approach to balance business needs and user experience, within tidy budgets.
Guilda CRM
Guilda is a CRM with native goal management (based on OKRs). Users define goals and key results to scale their sales and deliveries, keeping all areas of the business in sync with sales, without paying per user.
Profilable
Profilable is a platform to help solo entrepreneurs, freelancers, and autonomous professionals create a really good website, skipping the learning curve of complex drag-n-drop tools, and the technical decisions related to infrastructure, SEO, user interface, etc.
Petx
Petx is a medical report management software created to transform a one-hour-long process into a twenty-minute one. It has management tools to help veterinarians analyze x-ray and ultra-sound images and write the medical report without leaving the platform or copying and pasting boilerplate info.
Traz Felicidade
Traz Felicidade (which can be translated from Portuguese to something like "Bringing Happiness") is a startup that makes it easier and more meaningful for people to receive cash as wedding and birthday gifts – it's only available in Brazil for now.
Estilinga
Estilinga is a platform where bootstrapped entrepreneurs, product designers, and developers can launch their side projects and independent startups to receive feedback, upvotes and find their first users. It's the only platform of its kind in Brazil (as far as I know).
