"Demand-side sales 101" by Bob Moesta
Bruno Rigolino on
I’ve read “Demand-side sales 101” by Bob Moesta. His perspective on sales may be very interesting for a lot of product and service designers. The idea of reducing customer anxiety goes well with the “curate essential features” approach we do on our products at Lefty Ventures.
Title: Demand-side sales 101
Author: Bob Moesta